NIL - Name, Image & Likeness

For college athletes, the NIL (Name, Image, Likeness) era presents unprecedented opportunities and dangers. Curry & Associates Athlete Management Agency guides you through every step of the athlete management process, from evaluating offers to building lasting partnerships, while ensuring compliance with NCAA, school, and state regulations.

Our NIL services are tailored to each individual athlete. We review contracts, explain every term in understandable language, and provide advice to help players make informed decisions. We protect eligibility, ensure compliance, and assist in negotiating terms that provide both financial benefit and strategic value. Our focus is on opportunities that not only yield immediate rewards but also contribute to the athlete’s long-term career development and professional growth. Curry & Associates Athlete Management Agency works closely with each player and their family to provide guidance, answer questions, and build confidence throughout this journey.

Beyond transactional support, we emphasize education and mentorship, helping athletes understand the business side of sports and develop skills that will benefit them throughout their professional careers. By fostering relationships with reputable brands and structuring deals strategically, we help players leverage their name, image, and likeness to create a sustainable foundation for success on and off the field.